Vered’s Blog

I got a lot of responds to my last post. Women were asking me how come I am speaking in one breath about Feminine Leadership and mentioning Al Gore as a good example of Feminine Leadership?

The answer is very simple – Feminine Leadership is not about man or woman. It’s about cherishing and putting forward values and principles that were regarded as not important and bringing forward an energy that is called Feminine. It is about taking care, nourishing and preserving what is good. It is about teamwork and cooperation, about intuition, service and support. Most of all it is about looking for the bigger picture of things. Having a vision that encompasses the whole world and not just fragments of it. There are more values but those are the main ones that usually today are discarded and ignored in the busy business world.

One woman that has certainly done a lot in this field is Anita Roddick. Anita Roddick is a Transformational leader. She is the founder of The Body Shop, one of the world’s most successful retailers of cosmetics and related products. She is also known as one of the most outspoken social activists in the business world. The Body Shop’s Mission Statement sets out a dedication to the pursuit of social and environmental change. The shops and products help communicate human rights and environmental issues. Roddick has campaigned tireless against environmental and social wrongs around the world. As Anita Roddick puts it, “Businesses have the power to do good. That’s why The Body Shop’s Mission Statement opens with the overriding commitment, ‘To dedicate our business to the pursuit of social and environmental change.’ We use our stores and our products to help communicate human rights and environmental issues.â€?

Anita Roddick is an example how even in the business world values and taking care of the environment can bring to success. Transformational leaders give an example how things can be different. Anita Roddick is a living proof for the power of the Feminine energy and how it can be used in order to create change and success at the same time.

October 23rd is Anita Roddick’s birthday – we wish her many more years of leading and showing the world that business can be human. That business can become a leading factor in changing our world into a better place to live in. For me Anita Roddick will always represent the power of transformation and the power of care and nurturing.

Have a great Birthday Day Anita Roddick!